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ANUGA FOOD-TEC COLOGNE:
MARCH 24 - 27, 2015
TRADE FAIR FOR FOOD AND DRINK TECHNOLOGY

BEAUTY INTERNATIONAL TRADESHOW
MARCH 27-29, 2015
TRADE FAIR OF PROFESSIONAL COSMETICS

CHILDREN’S BOOK FAIR BOLOGNA
MARCH 30- APRIL 2, 2015
CHILDREN’S PUBLISHING AND MULTIMEDIA PRODUCTS TRADE FAIR

HANNOVER MESSE: APRIL 13-17, 2015
TECHNOLOGIES AND AUTOMATION TRADE FAIR

MUSIKMESSE: APRIL 15-18, 2015
INTERNATIONAL TRADE FAIR FOR MUSICAL INSTRUMENTS, MUSIC SOFTWARE & COMPUTER HARDWARE, SHEET MUSIC AND ACCESSORIES

INTERZUM
MAY 5-8, 2015
FURNITURE PRODUCTION & WOOD INTERIORS

LIGNA
MAY 11-15, 2015
FORESTRY AND WOOD INDUSTRIES

STONE & TEC
MAY 13-16, 2015
STONE & STONE PROCESSING TECHNOLOGY

HOSPITALAR
MAY 19-22, 2015
INTERNATIONAL TRADE FAIR FOR PRODUCTS, EQUIPMENT, SERVICES AND TECHNOLOGY FOR HOSPITALS, HEALTH CLINICS AND LABORATORIES

COMMUNICASIA
JUNE 2-5, 2015
COMMUNICATIONS AND INFORMATION TECHNOLOGY



TTI Travel Management Company Offers 5 Tips to Use Your Smartphone Wisely

From ubiquitous WiFi to the cell phones growing out of our hands, we’re more dependent on technology than ever. When you travel internationally, your smartphone can work to your advantage – and cause you a lot of grief. TTI Travel, NYC’s professional travel management company specializing in trade show and business travel, offers five tips to use your smartphone wisely during your travels.

Here's what you need to know:
·
Check in with your cell service provider. You won’t want any surprises on your cell phone bill. Before you leave, decide if you want to purchase an international service plan or travel on airplane mode.
·
Research technology differences. You may take your phone charger for granted at home, but when you travel internationally you’ll find a host of differently shaped electrical outlets. Whether you're traveling to Europe or Asia, be sure you're prepared with appropriate adapters.
·
Snap a picture of your luggage. If you’ve ever lost luggage, you know the difficulty of describing your baggage under pressure. Now imagine doing it through a language barrier. Snap a photo on your phone and let your picture speak a thousand words.
·
Learn some key phrases. Phone apps like Duolingo and Google Translate are a great way to pick up a few phrases to help you communicate abroad. “Please” and “thank you” will go a long way.
·
Alert your credit card. Don’t risk the credit card company putting a freeze on your account due to suspicious charges overseas. Most credit cards now offer an easy online system to inform the company when and where you’ll be traveling.
TTI Travel takes the guesswork out of your travels by thoroughly inspecting hotel accommodations in advance of trade shows and business travel to ensure a smooth, successful event. To learn more about their full range of trade fair travel solutions,
CALL (866) 674-3476

Press Releases
09.03.2015
IWA OutdoorClassics 2015: Larger and more international than ever before
·
1,383 exhibitors, international share 79 percent
·
41.748 trade visitors from all over the world
·
Everything to do with hunting, shooting sport, outdoor
and security equipment
After four intensive trade fair days from 6th to 9th March 2015, NürnbergMesse, the organizer of IWA OutdoorClassics, the world's most important trade fair for “Target Sports”, “Nature Activities” and “Protecting People”, gave a positive assessment of the event: even after more than four decades IWA OutdoorClassics continues to become more attractive and appealing each year.
The opening of IWA OutdoorClassics 2015 by the Bavarian Minister of the Interior and the Mayor of the City of Nuremberg along with the Finnish mountaineer and entrepreneur, Veikka Gustafsson, was still very much in progress on Friday morning, here the total of 1,383 exhibitors (2014: 1,336) in the nine exhibition halls were already delighted with the very keen, positive response from the trade visitors. By the time the doors had closed on this year's event on Monday afternoon, 41.748 trade visitors, around two thirds of them from 123 countries all over the world (2014: 39,244 trade visitors, 117 countries), had informed themselves about new products, innovations and trends.*

Every year in early March the trade world comes together at the Nuremberg Exhibition Centre for the sector’s most important international showcase for hunting and shooting sports, outdoor equipment along with civilian and official agency/authority security equipment, which now offers a multi-thematic range of products and services covering all aspects of classic outdoor activities. In this connection, new and renowned companies have thus further expanded the list of exhibitors at this year’s fair; for example outdoor experts Haglöfs, X-Bionic, Helsport or Dachstein as well as two of the largest angling equipment manufacturers in the world: D.A.M. Neue Deutsche Angelgeräte Manufaktur from Germany and Fladen Fishing from Sweden.

After Germany the leading exhibitor nations were the USA, Italy, Great Britain, Turkey, China and France, the Czech Republic, Spain and Austria. IWA OutdoorClassics is organized by NürnbergMesse, while the honorary sponsors of the event are the Verband Deutscher Büchsenmacher und Waffenfachhändler (German Gunsmiths and Traders Association, VDB) and the Verband der Hersteller von Jagd-, Sportwaffen und Munition (Hunting, Sports Guns and Ammunition Manufacturers Association - JSM).
Make a note of the date!
The next IWA OutdoorClassics will be held as scheduled from Friday, 4th to Monday, 7th March 2016 at the Nuremberg Exhibition Centre.
The event is open to trade visitors only. Children and young people under the age of 18 are not admitted to the fair.
IWA & OutdoorClassics:
THE WORLD IN NÜRNBERG
MARCH 4-7, 2016

IWA OutdoorClassics 2015: Larger and more international than ever before
·
1,383 exhibitors, international share 79 percent
·
41.748 trade visitors from all over the world
NUREMBERG TRADE SHOW  HOTELS
ROOMS AVAILABLE
ROOMS AVAILABLE
ROOMS AVAILABLE
ROOMS AVAILABLE
ROOMS AVAILABLE
ROOMS AVAILABLE
ROOMS AVAILABLE
There are plenty of reasons to join us FOR THE IWA & OUTDOOR CLASSICS Trade Fair .

You will meet knowledgeable industry leaders who will address a range of topics, link informative strategies for building your business, and learn how European demographics and psychographics differ from those in the U.S.

Put simply, if you want to tap into the vital European business market, you need to be at the IWA & OUTDOOR CLASSICS Trade Fair and Trade Show with TTI Travel, the Trade Fair Travel Specialists!

Trade Show Planning Timeline
Utilize a Trade Show Planning Timeline and Checklists to Maximize Your Results

Phase 1: 12+ Months… Set Your Strategy
·
Identify the role trade shows will serve, as part of your overall marketing and sales strategy. Then, secure buy-in within your organization.
·
Develop a detailed trade show budget and forecast your return on investment.

Phase 2: 9 to 12 Months Before Show
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Set specific objectives for your show such as number of product sales, leads generated, publicity secured, etc.
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Identify your booth space needs, along with your exhibitor resources for booth accessories, banners, marketing collateral, equipment, and promotional items.
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Register and reserve your display stand space with the event sponsor and request full details on exhibit requirements.
·
Develop a trade show marketing plan that utilizes a mix of promotional methods to reach prospects. Your plan should be divided into three sections: 1. Pre-Show Marketing, 2. At-Show Marketing, and 3. Post-Show Marketing.

Phase 3: 6 to 9 Months Before Show
·
Write a compelling sales message that gets across the key points you want to communicate at your exhibit in 30 seconds or (preferably) less. You and your staff will need to rehearse this message and use it confidently at your booth to maximize your effectiveness.
·
Determine your exhibit design, layout and graphics needs. You can hire a company to handle design and production or take a more hands-on approach by using web-based exhibition design software to create the look and configuration of your display before handing it over to an exhibit producer. Take your time to select an exhibit firm that meets your needs, based on capabilities, design talent, cost and delivery timing.
·
Along with your exhibit design, consider your lighting needs. Depending on the type of product or service you are promoting at a given trade show, illumination can play an integral role in attracting attention and/or complementing the image you want to project. For example, you may want use lighting truss to add more drama and focus to your booth area or highlight a specific product you are promoting.
·
Identify high-impact tradeshow giveaways and promotional strategies you will use to attract visitors to your display area.
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Determine the literature and marketing materials you will need at the show - and begin design and printing work.

Phase 4: 3 to 6 Months Before Show
·
Order your giveaways or promotional items.
·
Continue working with vendors on your display booth, exhibit items, and marketing materials. Confirm delivery dates and adherence to your trade show planning timeline.
·
Determine staffing requirements, develop booth schedules, and plan training sessions.
·
Identify how you will ship your display and other items to the show.
·
Begin making travel arrangements, including airfare, hotel and car rental reservations, if necessary.
·
Launch pre-show marketing initiatives.

Phase 5: 1 to 3 Months Before Show
·
Put together follow-up packets to send immediately following the show to your leads.
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Continue pre-show marketing activities
·
Make all travel arrangements.
·
Schedule staff training.
·
Contact event sponsor for any last minutes details.
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Finalize production of booth display, promotional items, and marketing materials – and confirm shipping dates.
·
Finalize all travel arrangements.
·
Schedule dinners or other meetings to be held at the show with prospects, distributors and/or customers.

Phase 6: 1 Week Before Show
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Complete staff training.
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Confirm shipping arrival dates for your booth display, promotional items and materials.
·
Double check that all action steps on timeline have been covered.

Phase 7 – Follow-up Activities: 1 Day to 1 Week AFTER Show
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Analyze leads, send follow-up packets, and make contact as appropriate.
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Evaluate success of trade show participation compared with objectives from your trade show plan.
·
Review your budget compared to your actual expenses for the show. Determine your return on investment.
·
Make recommendation whether to participate in the same trade show next year. Include suggested changes, enhancements, and other trade show ideas.
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